Probably every business person would have just one aim and that is getting more potential buyers and customers and the process should be a recurring one. While setting up my own website, I talked with quite a few of them and also questioned those regarding this and the same answer came up every time. However, the very next craving or rather seeking remains more traffic to the site. I’m sure you’ll agree that this is quite an obvious expectation for all website owners out there including me. But does the word “website traffic” sound very new to you in any way? Website traffic basically refers to web users who almost regularly visit a website. Web traffic is measured in visits, and they are also called “sessions” and are one of the common ways to measure online businesses effectiveness in attracting audiences.
The number of visits to your website will pave the way for more customers as there should be a proper spread of words. In the process of building my website, I have come across quite a few persons who have faced disastrous results due to the lack of knowledge regarding how to get their websites updated and get more visitors. In this post, I’ll share 35 workable tactics that I used for my website in getting more traffic. I must say, all these below-mentioned strategies are working great now and will remain effective in 2019 as well.
Proper advertisement is perhaps the stepping stone to increase website traffic. I know a lot of people who have failed miserably in this department. Hence, just advertising is not a solution, but also the exact and proper way to deal with it is the ultimate success. Paid search and social media advertising besides display advertising are all excellent ways of attracting visitors, building your brand and getting your site in front of people. If you are keen on getting professional advertisements, then you have to spend a few of your earnings! You have to target high commercial intent keywords in order to get more numbers of viewers of your website, thus increasing the range of the customers for your products.
Get socially active
Yes, this is yet another factor that determines a lot about the future of your business. If I am here to manage my business and want to spread words about it through social media, yet I am least interested in keeping my page, etc updated, I am almost on the verge of inviting loss for my concerned business. It is actually enough to produce great content and hopes that people will find it but it is you in person who has to be proactive. A very effective way to increase traffic to your website is to use social media channels in order to promote your content. Be it Twitter or Facebook, there should be regular updates and advertisements popping up whenever people are surfing the timeline in order to notice your page or the product you are selling. While Twitter is ideal for short and crisp posts, Facebook can deal with the detailed version of the same.
Promote both in short & long ways
There is actually no such ideal formula to promote
any product. That is certainly not the way. You should always mix the ways. Be
it short or long, go for both ways. Don’t make the mistake of underestimating
or avoiding any of the two processes. Therefore, you should vary the length and
format of your content so that it is more appealing to the different kinds of readers.
I have known someone from the social media who has always been quite regular
about updating his page no matter what the post is. He was quite technical
regarding how to handle the length of the advertisement or the blog he needs to
put up for promotion. This is perhaps the most ideal way to go nearer to
Add your website link to all your personal social accounts
This is a very basic concept that will help your website get noticed easily. Be it your facebook page, twitter account or Instagram profile, you must add the website link to the bio. Your followers over there will easily get to know about what you are promoting. If this can be succeeded, others will fall in place.
Catchy headlines are irresistible
I guess this is what you call human psychology. The
catchy headlines are the first ones to draw your attention, isn’t it? Have you
ever experimented with yourself? If not, then give it a try. Needless to say, I
am always so attracted to unconventional headlines and especially when they are
short and crisp. Without an attractive headline, even the most potential blog post
can go unread. So, this is definitely one of the most fruitful ways you can try
to get your website more attractive and naturally the website traffic will
Don’t ignore the power of On-Page SEO
Making your content available at search engines is
still a valuable and worthwhile practice. Hence, I would suggest that you
should choose words very carefully, rather tactfully, so that they can easily
be available in the search engine. This will certainly help your website known
to more number of people. I hope that is what you are aiming at! Thus, be very
choosy about the language you are using for the required posts and
advertisements. Proofread them minutely before uploading.
keywords are winners
Long-tail keywords account for a majority of web
searches which means that, if you are not targeting them as part of your paid
search or SEO efforts, you are just missing them out. This is truly a winner
and can surely try this out for this won’t give you the taste of loss.
is a fruitful way
Securing a guest post on a reputable site can
increase blog traffic to your website and this lucrative way can actually help
you to build your brand into the bargain. You should help your blogs get
noticed and that is the main account for guest blogging. The more interesting
blog you publish in other renowned sites, automatically the insight for your
personal website increases. I have tried this few months ago and I have emerged
successful, hence, I would suggest my readers not to leave out this lucrative
guest-blogs in your site
This process is actually like a two-way traffic! Besides
posting personal content to other blogs, you also have to invite people in your
niche for blogging on your own site. It happens to be so that the blogs being
published in your site will get shared by the writer in his or her personal
site. This definitely paves the way to get more viewers of your site. Just be
sure that you only post high quality and original contents. Otherwise the
situation can deteriorate.
out for referral traffic
Instead of trying to persuade other sites to link
back to you, create blogs and posts that others crave to share or beg to get
linked to. This is quite a tactful step, yet it needs a lot of knowledge and
research before a blog or any other post is published. The content has to be
that top notch lucrative.
should have your content
LinkedIn is no more confined to only means of
finding another job. It is the largest professional social networking site. Now,
it is a valuable publishing platform and this indicates that you should get
your blogs and contents posted in LinkedIn more often. This will help your
website and content get noticed by a wider range of customers. Doing so, it can
boost traffic to your site and can also increase your profile within your
Nowadays, video is certainly the most preferred
medium for many buyers looking for solutions. Most of the younger generations
watch an hour or more of videos on Facebook and YouTube each week. I am one of
those internet buffs who can go watching videos on YouTube for the entire day,
hence my knowledge for many products and companies have enhanced over the
years. Most importantly, there are many individuals like me who are keen to
follow videos. Hence, this is something very lucrative and fruitful that can
earn you more number of visitors to your website.
marketing will help to get new audience
Influencer marketing is the process that builds
relationship with influencers for getting your online store wide open to new
audiences. With the help of this process, you can get the hold of new audiences
and influencers will be doing the job on your behalf. Entrusted bloggers can
come to your help as influencers. If they have quite a huge number of
followers, get them to feature your products in an effective way.
Contests & giveaways draw huge attention This is perhaps one of the most lucrative methods you can definitely apply for. In my heydays, I always use to wait for competitions on my schools and colleges just for the giveaways and gifts. These contest methods can really attract a huge number of younger customers and they can spread the words to participate in your contests. This will also quite effectively increase visitors of your website.
This is perhaps one of the most decisive ways to
increase website traffic. This is certainly going to be beneficial for your
website, as far as my knowledge suggests. Aim for at least twice a week, when
you will publish your own write-ups. The rest can depend on hired bloggers.
marketing can turn out positive
Email marketing is a very unique yet fruitful
process for interaction. In order to communicate with your customers and find
as well as retain new ones, this is a very effective process you can try for. You
can reply to queries through emails that will automatically add to your
reputation. This will increase your website visitors.
Your Own Infographics
You can actually click and share infographics. They
are great sources of back links to your site, and they are simple to make on
websites. I have seen one of my acquaintances start with this and that was
quite a surprising outcome. These also count. Try this out!
for reciprocal linking
I would definitely suggest taking this process
seriously. This does turn out to be fruitful. Try to make your website look
more professional and this is definitely one of such methods to deal with. The
more sites that link to yours, the more important search engines will assume
you to be and as a result of which the higher your website will rank in search
ready for retargeting
I have actually found this instance in case of many websites
where people visited and soon left without making a purchase. Hence, that is
the time you should go for retargeting process. This process actually uses the cookies
in order to create ads on other sites thus attracting visitors back to your
branding can make you recognizable
Create signature for your website. This means you
can create a certain logo and use that in your email, blog posts, or even
photos, videos, and shareable contents. This will help people recognize your
website at a single glance. This also leaves a great impact which helps in
increasing website traffic. Do it for better results.
story is the new trend
Previously I used to find this Instagram story quite vague. But with passing days, I have come to this observation that this is actually a strategic marketing and that it’s quite a trend these days. Post the stories with pictures of the concerned products, but don’t forget to share the link of your website in each of the stories. This is something very effective.
Pinterest is a good option either
Pinterest is a social network that promotes
commodities and ideas. To promote the creative aspect of your products, this is
surely a good option. Pinterest will upload the products and for details, they
will share the link of your website. There are millions of visitors at
Pinterest, so this is certainly very lucrative.
Google My Business – Rewarding Enough! You can actually never ignore the importance of Google!
List your business to link to Google My Business.
This will help you get more visitors easily. When potential customers will
search local businesses or look on Google Maps, your business will show up
along with wider details like location, products etc. and the listing should
definitely include a link to your website.
can be a great help
Quora is a beneficial process altogether. It is a searchable
online place for people with questions and people with answers to them and
discuss on that seriously. If you can interact about your products and business
over there, you can easily share the link of your website. This would result in
quite a few visitors from the Quora family.
social media groups
Social media groups can be anything; I really mean
anything under the sun! WhatsApp, Facebook, Instagram, Twitter etc. have groups
that include huge community. You can post about your business over there. Also,
ask them to visit your website to know more about it. This is a very minimal
way but surely effective approach.
commenting is important
Firstly, you got to find sites that are posting
content related to your business. Then you should keep commenting on the posts
in their pages. That will bring your point of view to notice. As a result, this kind
of traffic is more likely to get into your website when given the offer or a
sign-up form on your site.
Skype as well for interaction
I have mostly found people trying to verify
identity. Hence, interaction or communication via Skype will actually
authenticate your identity and that is also like building reputation. You can
also add a link to your Skype status. Then all your contacts will see the link,
and you will get some more traffic for your website!
release is the ultimate blow
Press releases are the kind of tried-and-true method
of getting media attention. We all know that media is a strong messenger in our
lives. If your business and website can get promoted through them, what more
can you ask for! There are certain good press release distributors who can send
your release to the journalists who are likely to read them and may decide to write
I have discussed this previously but this needs to
be summed up. This process means to reach your customers wherever they are. There are actually lots
of products to look for, more of ads coming up as options. Thus, people try to
search for information in more than one media. Hence, you should have the
accounts in multiple media in order to reach wider audience.
This is also a kind of paid advertising or marketing
but a little different in process. PPC or pay per click is when you pay a search
engine like Google every time your ad in the search results gets a click by the
visitor .This is considered as one of the fastest ways to increase website
narrowly & for the right people
Your aim in the social media should not be reaching
millions of people, but of course the right people for your business. You
should increase visitors for your website but don’t overcrowd it with fake
profiles which can hamper the entire process.
suitable time for your ads
Your ads should pop up at the right time! If I am a
working person, I can’t be online for the whole day. Maybe early in the morning
or at night! So, you should behave as per your target audience and set the time
for your ads to show.
Have you ever noticed, if any of your post was well
received and got comparatively overwhelming response? Then boost that post for
more viewers. You may not have that huge numbers of fans right now but these
boosted posts can bring back new ones.
As in case of permission-based email marketing, you
have to build an email list of people interested in your brand. The next step
is sending content to them regularly to strengthen that relationship. Most of
the retail marketers have come up to this solution that this mutual email
marketing is quite an effective process. So, why don’t you give it a try!
patience, keep it going!
This is certainly not a technical aspect but definitely
the most powerful aspect that can get you keep going. Increasing website
traffic sounds interesting, yet it is a very tumultuous task. So, have the
patience of promoting and keep succeeding!
All the above
discussed steps have actually turned out to be fruitful in my case. These
effective techniques will help you to increase website traffic faster and in
organic way at the same time. You just have to keep your research work well,
have patience and set the right budget. The rest will definitely fall in place.