Hey there! Subho here from Kolkata. Welcome to my website! And glad that you checked out my About page. I am a passionate digital marketer. (And I am a movie lover too!). I have been in the digital marketing industry since 2012. DigitalSubho.com is now ranked as one of the top digital marketing websites in India and I am trying to make it a well-known brand. It started as a personal website where I used to write notes on digital marketing for my future reference.
I am trying to publish few books in digital and content marketing and the workshops I have conducted. If you are new to my website and don’t know where to start, visit my top articles page. I am also planning to launch a free digital marketing course to help people learn digital marketing. Stay tuned and subscribe to my website to learn the latest stuff in digital marketing.
Not everyone can plan their future and drive their lives as they want to. We plan something but life has something else for us. I got into the field of digital marketing by accident. It was not planned. However, I am happy where I have reached. There are certain forces which channeled my energy and brought me here. I joined college in 2010. I knew that with a regular graduation degree won’t make me very happy. My dad is working in a public sector organization. So I thought, I could join this business if I couldn’t get a job. So I have started preparing for the exam. I was also interested in the area of writing because I used to visit my granddad’s place. I really loved certain subjects which helped me later in my marketing career.
Somebody introduced me to facebook in the year of 2009, Since that time I was a regular use of it and I use to read related things. People told me I can have access to all the people all over the world through Facebook. At that age my marketing told me if I can use this to help other people and started looking for opportunities around it. Eventually in the year of 2012, I have met a person suddenly in a small coffee shop in Kolkata who was an IIM graduate and helping a startup to get them funding. That was a coincidence that I sat very close to him and overhear the conversation. Then went to him without any hesitation and asking for help. That 2 hours of discussion gave me a universal knowledge regarding digital Marketing and then there was no way back.
I was a regular reader of Chip and Digit magazines at that time. I came across an article which talked about how one can earn revenue from website and AdSense. I got inspired. If I could earn some money from home then it would be nice. I need not depend on my dad for pocket money. The first try related to vlogging was opening a Youtube account and opening an AdSense account to place an ad on my channel. I made a dummy channel and put the ad codes in it (at that time AdSense accounts were approved for everyone who applied). Eventually I learned that one needs a lot of traffic to earn revenue from ads. And to get a lot of traffic, one needs to have quality content. I also learned that it is always better to have your own domain so that you can control the brand.
These days people try to avoid social media, they think it's a waste of time But I go to the office every day, and my first job is to open all the Social Media and check ORM, and the 2nd thing is to check what's trending today and instruct my juniors about that. That's what I love about this job... Once Gary Vaynerchuk said, "You have to understand your own personal DNA. Don't do things because I do them or Steve Jobs or Mark Cuban tried it. You need to know your personal brand and stay true to it." I find my DNA long ago...
Hello, I’m Subho. I’m based in Kolkata, India. and I help businesses & brands convert using Digital marketing that focuses on ROI. I have achieved a number on return On Ad Spend of more than 5250%. Since 2013 after my graduation, I’ve marketed a metric shit-ton of products & services. Here are a few things I’m extremely good at with 6 yrs + yrs of experience: Can help you establish preeminent positioning & marketing strategy around it. Can help you generate tons of leads. Can critique your current marketing strategy & sales funnel. Can audit your digital properties & benchmark with competitors Or industry leaders. Can help you get the best out of your digital agency. Can teach your employees & students how to do modern marketing. Please email me at [email protected] if you would like a specific recommendation.