Artists are respected. Loved, too. But, if there’s one thing that nobody likes about artists, is the fact that they can’t promote themselves online. If you’re an artist, stepping up your social media game should be one of your biggest priorities.
So, how do you think you can use social media in your favor?
Social media platforms like Facebook and Twitter are important for your marketing. But, the main reason why social media is termed social is because it helps people socialize. And, don’t we all know that for artists, socializing often turns out to be a big deal?
People follow you because they want to be entertained. So, that’s what you should concentrate on. You do need to promote yourself at times, but even when you’re just entertaining your fans, it’s helping in promotion. And, that’s the great thing about social media. Without actually promoting yourself, you can promote yourself!
Social media is a mixture of different platforms. Different platforms will have different types of people following you. As an artist, you have to keep that in mind. When posting over different platforms, try to mix your content up a little bit. You can post a picture of what you’re working on at that moment, before putting it all out. That could engage your fans greatly. But, whatever you’re doing, try not to overdo it.
Know what works!
To prosper in social media as a creative artist, you need to know what works online and what doesn’t. Be a little insightful and strategize your content marketing in the best manner possible. It’s important to remember that your art will cater to the maximum number of people, if you strategize it properly.
Scheduling your tasks in advance falls directly under the category of strategist. You need time to make art, for sure, but you also need to spend time on strategizing your social media content. Facebook and other social media platforms can help you incredibly on gaining an insight to your followers.
Once you’ve created the content you want post, it’s important to schedule them accordingly. The insights will help you know when it’s best to post content, so that it reaches to the maximum number of followers. Scheduling in advance will help you post content even when you’re not actually available, eventually keeping your fans updated about your work.
But, scheduling posts at regular intervals alone won’t do you any good. You need to stay in touch with your followers regularly, as well. The most important aspect of social media is to interact with fans without any barrier. Even simply thanking the ones, who’ve commented on your effort, can help your goodwill grow bigger than you would imagine. And, more importantly, they are all potential buyers of your art. So, keeping them interested will only be better for you in the long run!
So, you’re a creative artist and you’re struggling to gain ground on social media? You feel like you’re spending too much time but not getting the expected reward? Well, that’s not a problem! Follow these essential, yet, very easy tips to earn more popularity, despite spending lesser time!